I am an experienced senior marketing manager specialized in developing and executing customer strategy with A-brands in pan-European consumer markets. I am able to set strategic goals and have a proven track record to build and steer teams into achieving these goals while keeping a human and pragmatic perspective.
My true specialization is CRM strategy, Online Marketing, Database Marketing, E-mail Marketing and increasing NPS scores. As acknowledgment for my results in E-mail marketing at Albelli, I have won the E-Mail Man 2012 award handed out by the Dutch Dialogue Marketing Association (DDMA) in June 2012.
Throughout my career, I have learned that I thrive in dynamic international environments, spanning multiple geographic markets. These environments encourage me to always challenge the status quo and look for balance between efficiency and effectivity. My attitude can be described as growth oriented, analytical and pragmatic.